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CANDY DYNAMICS
ANNOUNCES Q3 2008 RELEASE OF
TOXIC WASTE® HAZARDOUSLY SOUR CANDY® AND BANK
New Toxic Waste Sour Candy Line Extension
Couples Unique Confection with a Nifty Toy Coin Bank
Indianapolis, IN - March 27, 2008 - Candy Dynamics, a cutting edge marketer of popular sour candy products, announced today that following on the success of its Toxic Waste® Hazardously Sour Candy®, the company will introduce the brand new Toxic Waste® Hazardously Sour Candy® and Bank, in the third quarter of 2008. The announcement was made by Karen Windle-Burcham, President of Candy Dynamics.
With the only double-action sour flavor on the planet, Toxic Waste is hands down, the most Hazardously Sour Candy on the market. The new Toxic Waste Hazardously Sour Candy and Bank features a new larger size three dimensional plastic toy Toxic Waste drum sporting a coin slot for loose change, and is a fun collectible for kids and adults alike. Each new bank / drum overflows with 28 pieces of candy, in an assortment of five yummy sour flavors: Blue Raspberry, Black Cherry, Green Apple, Lemon, and Watermelon.
"Candy Dynamics takes great pride in being an environmentally conscious company. Besides using recycled material in our packaging, we continually sponsor and participate in worthwhile environmental awareness programs," stated Laura King, Vice President of Marketing for Candy Dynamics. "Despite these efforts, we are always looking to do more. By releasing the new Toxic Waste Hazardously Sour Candy and Bank, instead of simply discarding the plastic toy drum, we are giving kids a fun reason to keep it long after the candy is gone."
The Toxic Waste Hazardously Sour Candy and Bank will be available (six banks per case) at the manufacturer's suggested retail price of $1.99 beginning in the third quarter of 2008.
The Toxic Waste Hazardously Sour Candy and Bank joins the only double-action sour hard candy on the planet, Toxic Waste Hazardously Sour Candy, along with Toxic Waste Nuclear Sludge® Sour Bars, Toxic Waste Sour Candy Sprays®, Toxic Waste Sour Dip & Lick Lollipops®, and Toxic Waste Nuclear Sludge® Sour Bar Laydown Bags in the company's ever growing line of sour candy products.
Toxic Waste Hazardously Sour Candy, Toxic Waste Nuclear Sludge Sour Bars, Toxic Waste Sour Candy Sprays, Toxic Waste Sour Dip & Lick Lollipops, and Toxic Waste Nuclear Sludge Sour Bar Laydown Bags are currently available nationwide wherever candy is sold at a manufacturer's suggested retail price of $0.99, $0.25, $0.99, $0.69, and $1.99/$5.00, respectively.
About Candy Dynamics:
Based in Indianapolis, Indiana, Candy Dynamics was established in 2006 as a marketer of sour candy products. Its flagship product, Toxic Waste Hazardously Sour Candy, is an innovative and phenomenally popular, one-of-a-kind, double-action sour hard candy treat that has become a hit with candy lovers of all ages worldwide. Currently enjoying healthy sales and brand awareness, future sales expectations are high as the company continues to support the brand with aggressive marketing programs and further builds its distribution chains in the US and internationally. Line extensions include Toxic Waste Nuclear Sludge Sour Bars, Toxic Waste Sour Candy Sprays, and Toxic Waste Sour Dip & Lick Lollipops with other innovative products continually in development for the Toxic Waste brand. An environmentally conscious company, Candy Dynamics and Toxic Waste support a cleaner planet through the use of recycled material in its packaging and through sponsorship and participation in environmental awareness programs. For more information, visit www.toxicwastecandy.com.
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Press Contacts:
Steven Style or Jeffrey Assisi
The Steven Style Group
New York City
t) 212-465-1290 f) 212-465-1299
email: stevens@stylegroup.com or jeffa@stylegroup.com